The Science of Pleasure as it relates to marketing is discussed by an economist, Daniel McFadden. The lecture is dense but worth the time and cognitive effort. The lecture is about an hour. It is a higher level of discourse but informative.
New Science of Pleasure
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Showing posts with label how we make choice. Show all posts
Showing posts with label how we make choice. Show all posts
Saturday, June 5, 2010
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